Have you ever thought about how effective communication can help you in your business? In other words, how effective are your communication skills based on the words you use, the tone in which you use them, and the body language you display at the same time?This simple explanation shows why face-to-face communication or video communication is the most powerful form of communication because all three vital components are on display simultaneously.
It’s Not What You Say, It’s How You Say It
When communicating with an MLM or an affiliate marketing prospect, you may not always have the benefit of holding a face-to-face conversation. However, even on the telephone, the harmony in your voice or the tone you use will come across loud and clear. Likewise, you will pick up the tone of your MLM prospect.
Now let’s put this into context when you are discussing your network marketing opportunities or handling questions and objections about the MLM industry.
Communication quality is a friendly facial expression. So, when you’re sitting down with a prospect, you want to make sure you have a friendly facial expression. When you’re talking on the phone, you want a friendly and polite verbal expression. Why? Because any time that a prospect has an objection, whether it is expressed or unexpressed, the only chance that they will open up and share with you is if you have a friendly facial or verbal expression.
Faking It Doesn’t Work
You have to get this right – especially when you’re sitting down talking to a prospect face to face. And never fake it. Unless you are genuinely interested in helping people, no matter how hard you try it won’t work. Either the tone you use will betray a faked friendly expression or a faked tone will be spotted immediately by your facial expression.
If you are still wondering why a “facial expression” is regarded as a communication quality, just think the look you gave someone the last time you were mad at them. How’s that for communicating?
Another communication quality is the level of confidence you are showing to your viewers. When you are communicating you can come off as too strong, too soft, or just right. Assertiveness is the amount of force that a person uses to make their opinion known. If you use too much, then you cause the prospect to back away. And volume of your voice doesn’t matter. You can come off as assertive even if you speak quietly. When you’re dealing with network marketing objections, you have to use the right amount of assertiveness. What’s the right amount? The right amount depends on the level of assertiveness used by the questioner.
So if you want to achieve success in your network marketing business you need to communicate with people effectively. You can use videos to send your message across. This way you will also have a record of your tone and facial expression and you can get a nice feedback from the viewers. This also creates credibility and authority, people are more likely to buy anything from you when they see you. This is when you will use your sales funnels to sell your products and make sales in your business.
Check out my e-book on Amazon, to get a sense of how i began in my network marketing journey and the communication
skills i employed. Here is the link; Housewife to CEO.
For a summary of the above tips, check out the animation clip below;